We are not talking about the dreary type of Muslim garment of Raqqa or Kabul, but a global market that is a Westernized, colorful, supposedly joyful Islamic enterprise.
First it was a Muslim woman wearing a hijab in Playboy. Then Nike released a “performance hijab” for athletes. Meanwhile, last spring, Aab, one of the world’s leading Islamic clothing retailers, opened its first boutique in London, just in time for the annual London Fashion Week. Vogue Arabia published its first-ever print issue. Last month, Mattel unveiled, so to speak, the world’s first hijab-wearing Barbie doll, who is apparently part of a new series dedicated to women “breaking social barriers”.
A conformist and “inclusive” establishment, eager for profits, has turned the Islamic veil into a purportedly new symbol of freedom and fashion. Islamists have understood this psychology among Western elites, who are terrified to be accused of “Islamophobia”. This is how Islamist misogyny has been turned into a global garment. Take a recent Vogue announcement:
“Dolce & Gabbana is producing a collection of hijabs and abayas [full-length Saudi covering for women] targeted to Muslim customers in the Middle East. To Muslim women with a taste for luxury fashion, this collection is an exciting development”.