The Slog.

There is a saying in advertising that aperture and environment are everything. It means, basically, that where and when your ad appears can make or break its effectiveness. I have always believed in this – and when those factors are wrong, advertising can look spectacularly inept. This is an excellent thing, as it warns the public of what goggle-eyed sociopaths may well be behind the ads.

A good example occurred this morning in the early hours, as I was reading a piece about Greek death threats against Yannis Stournaras. This is how the passage at Reuters read in my browser:

‘The [bullet in the mail + threat]  was sent by a little-known group called “Cretan Revolution”, which warned the minister against any efforts to seize homes and evict homeowners, police sources said. The group sent similar letters to tax offices in Crete last week.

Yannis Stournaras, a respected economist who…

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This entry was posted in Re-Blogs by OyiaBrown. Bookmark the permalink.

About OyiaBrown

Please send me, as a comment to this page, any old material you have for inclusion in The Daily Joke Alert - to help enable us all to have our fancy tickled regularly! Never mind the state it's in as I tidy everything up prior to publication. Don't let good material go to waste - and so much does. In the interests of the environment we should always try to re-cycle everything, especially jokes. You know that makes sense! You may find some historical stuff here, but this does not really matter as humor is fairly timeless.

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