That old rose garden routine is no good without growth

Queen’s Speech is the Coalition’s chance to state again that its priority is the economy

In advertising, they understand the importance of refreshing a brand. The trick is to give an old favourite some added lustre while protecting the qualities of familiarity that make it successful in the first place. This is precisely the dilemma that confronts David Cameron and Nick Clegg, as they try to give the Coalition renewed momentum without changing what it says on the tin. In a tractor factory in Essex yesterday, one which helpfully trades under a blue and yellow colour scheme, the two party leaders marked the second anniversary of their partnership by parading themselves as new and improved, when what they promise is more of the same. No change is not an obvious crowd-pleaser, but that is what we are being offered. When the Prime Minister assured us on Monday that he “gets it”, he was not suggesting that he will tear up everything as a result.

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About OyiaBrown

Please send me, as a comment to this page, any old material you have for inclusion in The Daily Joke Alert - to help enable us all to have our fancy tickled regularly! Never mind the state it's in as I tidy everything up prior to publication. Don't let good material go to waste - and so much does. In the interests of the environment we should always try to re-cycle everything, especially jokes. You know that makes sense! You may find some historical stuff here, but this does not really matter as humor is fairly timeless.

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